I'm a
Digital Product Designer.
I analyse complex business problems and design effective solutions for clients. I'm currently working at Grundfos.
About
I'm a design leader, researcher, and educator with a unique mix of creative and analytical skills.
I’ve been designing since 2013, with a focus on product design, strategy, innovation, and emerging tech like IoT, cloud, and AI. I’m involved in the full product development process—from idea to launch.
Before design, I spent 20 years as a classical flutist, which taught me discipline, organization, and how to connect with people emotionally—skills I bring into my UX work. I also worked as a commercial photographer for 3 years, sharpening my eye for detail.
Having lived in 9 countries, I’m multilingual and culturally adaptable, which helps me understand users from diverse backgrounds and approach design with empathy.
Experience
2023 - present
Design Teacher and Mentor
Since 2023, my focus has been on sharing design knowledge and supporting aspiring designers in their early careers within the design and tech industry. I dedicate my time as a mentor at ADPlist and a teacher at ReDi School. I am working as a contracted Product Design Instructor at CareerFoundry. It brings me great satisfaction to contribute value and enhance the lives of others.
2018 - present
UX Designer / Researcher
Since 2018, I have published research papers focused on Human-Computer Interaction and actively participated in conferences. I have successfully assisted scale-ups and startups in developing user-friendly digital products, prioritizing seamless customer experiences. My contributions include designing and driving the launch of B2C and B2B products.
2017 - present
Solution Design Consultant
I obtained a professional master's degree in Design & Innovation, as well as a research degree in Cognitive Psychology, with a focus on Music Human-Machine Interaction. So, I have extensive practical experience using Python for data analysis and machine learning. Additionally, I received training as a design consultant. Throughout my career, I have worked with esteemed consultancy agencies such as Designit, DSCL, and ThinkCol. In these roles, I have successfully assisted clients in enhancing their brands through innovative B2B solutions.
2013 - 2017
Multimedia Designer / Photographer
I initiated my design career at Akademie für Kommunikationsdesign Köln in Cologne. Since then, I have crafted visual communication materials for clients while gaining significant experience at a Dublin-based advertising agency. By employing a creative approach, I have successfully assisted numerous clients in brand promotion. Notably, I collaborated with Ventura Design, Eiratech, Arnotts, and other esteemed clients. Furthermore, I received recognition in the Irish Graduate Design Awards in 2017.
2001 - 2011; 2021 - present
Orchestral Flautist
My music career started at a young age, and I have had the privilege of performing with various orchestras and wind bands throughout Eurasia. These include renowned ensembles such as the Metropolitan Youth Orchestra, HK Wind Philharmonic Orchestra, L'Orchestre de Jeunes de Lyon, Hamburger Konservatorium Orchestra, and many others. I was trained in a few music conservatories, such as the Conservatoire de Lyon and the Hamburger Konservatorium.
Currently, I'm playing in Harmoniorkestret TONICA.